The Question You May Be Afraid to Ask: How Do You Pronounce Fuqua?

a bust of J.B. Fuqua in the school hallway
A bust of J.B. Fuqua, our school's namesake

OK prospective students, we know. You’ve wondered and don’t want to ask. How do you say our school’s name?

Full confession here: I’m the assistant dean of the Daytime program and an alumnus, but I also wasn’t sure how to say it when I applied! 

Is it Foo-qua? Fu-qway? Few-ca? We’ve heard every version, including pronunciations we can’t repeat. It’s one of the most common questions people wonder, so we made the video below to help. Spoiler alert—it’s pronounced “Few-kwa.”

A bonus for saying it right is that our alumni will love you. They take pride in the correct pronunciation. Also, a fun fact: the voices in the video are all connected with our school. Here they are in order of appearance:

I hope to see you soon at “Few-kwa,” and in the meantime, practice that pronunciation!


Steve Misuraca, assistant dean at the Duke Fuqua School of Business

Steve Misuraca

Assistant Dean, Daytime MBA Program

I've worked at Fuqua since graduating from the Daytime MBA program in 2009 and currently serve... Read More

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